Skip to content
Keep up with the latest hospitality trend: Augmented Reality

Keep up with the latest hospitality trend: Augmented Reality

In recent years, Augmented Reality is transforming the way we interact with the world around us creating an immersive experience.

In particular, it has emerged as an essential tool for marketing strategies, changing the way customers perceive the environment they are in. Hoteliers should consider adopting augmented reality to enhance their guest’s experience.

What is Augmented Reality?

Augmented reality (AR) is a digital technology, which makes changes to the perception of the physical surrounding of a person, using a particular device (e.g. smartphones or tablets). Contrary to Virtual Reality (VR), AR does not replace the real-world environment but augments it by overlaying digital components.

Augmented Reality enhances guest experiences

The hospitality industry can use this technology to enhance their physical environments – such as hotel rooms and restaurants – or brochures and other printed materialsFor example, guests just have to point their device at the restaurant menu to see reviews and recommendations.

Moreover, AR can enhance the experience of exploring the surrounding area: travelers can point their smartphone at the map and view information about local points of interest.

AR will reduce the number of information guests tend to ask for hence improving their experience.

Do you belong to the hospitality industry? Discover here the best solutions for your business!

Older Post
Newer Post

Leave a comment

Please note, comments must be approved before they are published

Close (esc)

Christmas Season 25% off!

Hurry now and get our product for a discounted price until december 17th!

Shop Products

Age verification

By clicking enter you are verifying that you are old enough to consume alcohol.

Shopping Cart

Your cart is currently empty.
Shop now